Zedo
Zedo is an ad network that is well known for their pop up and pop under type ads. They track user browsing history to tailor the ads to the user’s interests. They have expanded this format to include many different dynamics to the original pop up ad. In the past Zedo had been criticized for their cookies that track user web history, however some spyware and adware specifically targets and prevents advertisements of this type.
Zedo is an ad network that is well known for their pop up and pop under type ads. They track user browsing history to tailor the ads to the user’s interests. They have expanded this format to include many different dynamics to the original pop up ad. In the past Zedo had been criticized for their cookies that track user web history, however some spyware and adware specifically targets and prevents advertisements of this type.
1) Initial Release Year - 1999
2) Publisher Requirements - Contact
Support to Submit Application for Initial Approval, Sites Must Have High
Traffic
3) Revenue Type - Cost-Per-Click
(CPC), Cost-Per-Thousand-Impressions
(CPM)
4) Ad Types - Pop-up,
Pop-under (Rich Media – expandable, page pusher, page peel, overlay, ads for
flash / Incremental – slider, ads on photo and ads on video)
5) Payout Threshold - $200
6) Payment Options - Paypal,
Check
News About Zedo
18 Novmeber 2014 - Visible Measures Named Top Digital Video Technology Platform By Cynopsis Digital Model D Awards by Fort Mill Times
21 September 2014 - Double Click, Zedo Found Serving Malware: Last.fm, Other Publishers Infected by Laurie Sullivan
19 September 2014 - Malicious ads distributed 'on a large scale' by Zedo, Google's DoubleClick ad networks by PC World.com
18 Novmeber 2014 - Visible Measures Named Top Digital Video Technology Platform By Cynopsis Digital Model D Awards by Fort Mill Times
21 September 2014 - Double Click, Zedo Found Serving Malware: Last.fm, Other Publishers Infected by Laurie Sullivan
19 September 2014 - Malicious ads distributed 'on a large scale' by Zedo, Google's DoubleClick ad networks by PC World.com
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